Gary knocks it down again at RailsConf. While I’ve read (most of) Crush it! and seen several of his presentations, this recent rant to Rails developers is just a great reminder of the opportunity we have to use the web and social media to ply new ideas.
Gary talks about how our grandparents are probably more in tune with the opportunity the web presents to connect with customers in a sincere and direct way. The opinions of everyone matters – so be there for them.
We’re moving from the era of faceless big box stores (back) to one where the individual producer is empowered to battle the big guy. Main Street matters.
Increasingly, we don’t need the permission of a gatekeeper to get into business, build brand equity and to make a living. It’s your identity and there’s no where to hide, so be intentional about your interactions with people, your customers/users and just be nice – no to mention – thankful!
Gary mentioned form sage advice heard from older seat mates on airline flights:
- wishing they’d spent more time with their family
- that they’d gotten to do what they love
None gave a crap about how much money they’d made. Wake up friends and find something bigger than you to chase and your desire to feather the nest.
